PHO24® first opened its doors for business in June 2003, on Nguyen Thiep Street in District 1, Ho Chi Minh City Vietnam.

PHO24® has a dream, to bring our family’s secret pho recipe, comprising 24 special ingredients, to the people of Vietnam, and one day, to the world. By serving Vietnam’s national dish in clean, modern and comfortable environments, we are earning love from our guests everyday.

This is the first successful noodle store based on traditional pho recipes and also a stepping stone for many new stores to be opened throughout Vietnam and countries around the world.

Playing a pioneering role in the chain of noodle stores in Vietnam, Pho24's mission is to share and introduce Pho imbued with national identity with high nutritional value, traditional taste, reasonable price, same quick and friendly service style, to everyone who loves pho everywhere.

Pho24 is made from 100% beef bones, combined with 24 delicate spices and pho noodles are refreshed every day to bring the delicious Vietnamese Pho flavor, with the most uniform quality to customers.

At present, Pho24 has 22 stores in Vietnam, 1 store in the Philippines and is on the strong development in the coming years not only in Vietnam but also worldwide.

Join our team and bring authentic Pho to the people of Vietnam, and to the world.